Current projects
Strategic Brand Marketing
Leaflet
By conducting a market segmentation analysis, I was able to develop a customer persona representing Jamming Pizza’s ideal customers. A print leaflet was the best medium to engage this audience, reinforcing brand recall and driving action.
The design includes:
• Strong Calls to Action – Encouraging orders and brand engagement.
• Consistent Branding – A cohesive color palette, typography, and visuals
• Clear, Engaging Layout – Ensuring readability and visual appeal.
• Emotional Storytelling – Showcasing the brand’s social impact.
This leaflet aligns with Jamming Pizza’s brand identity and values, effectively promoting its
offerings while strengthening its community presence and credibility.
Alongside print marketing, I developed an organic social media strategy which ensured a consistent and authentic brand presence online.
This included:
• Announcement Posts – Promoting new opening dates and key updates.
• Engagement-Focused Content – Creating reels, behind-the-scenes footage, and
interactive stories to increase brand visibility.
• Community-Driven Messaging – Showcasing Jamming Pizza’s charitable
initiatives